Google Search for mobile gets "Continuous Scrolling feature"
Tech Giant Google added a new Continuous Scrolling feature for its Search Results instead of clicking Multiple Pages. The continuous scrolling feature will first be available in the United States for both Android and iOS devices starting October 14, 2021, and from today the feature will gradually make its way to the global userbase as well.
Google will now allow users to scroll continuously through the search engine result page on smartphones (for both Android & iOS). The new Google Search will not require users to click on the 'see more' button that is found at the bottom of a results page. Google has shared data on this aspect, revealing that those who want more information tend to browse up to four search pages. This is why he thought it was time to intervene and make everything simpler and more intuitive, replicating the effect of social media newsfeeds, with an apparently infinite flow of information, which continues to renew itself under our fingertips. The solution, therefore, is continuous scrolling: that is, the possibility of continuing to scroll down without having to change the page, with the results that will be loaded gradually (or finger to finger, if you prefer). The feature is already available in the United States for both Android and iOS devices. The Google Search results continuous scrolling feature is set to improve user experience and add more results as the user keeps on scrolling.
According to Google's official blog post says,
"While you can often find what you're looking for in the first few results, sometimes you want to keep looking. In fact, most people who want additional information tend to browse up to four pages of search results. With this update, people can now seamlessly do this, browsing through many different results, before needing to click the “See more” button."